How to market on a budget for small business owners with Melissa Forziat. She shares tips and techniques to manage your marketing strategy and tactics.
Melissa was a guest on our show back in October 2017, on episode 155. Melissa is an entrepreneur, a marketing consultant and event planner, a former artistic gymnast, and currently works with small business owners and nonprofits to develop impactful events and strategic marketing plans.
Before starting Melissa Forziat Events & Marketing, she held event planning roles at the 2006 and 2010 Olympic Winter Games, the 2011 Rugby World Cup, and US Olympic Committee. Through her experiences with some of the biggest brands in the world, Melissa learned the principles of building a brand, creating a marketing message, and reaching the right target markets.
Melissa recently published a series of popular guides that include “Small Business Marketing on a Budget“, “A Crash Course in Online Marketing”, “The Marketing Funnel Worksheet”, “Defining Your Target Market”, and most recently “Overcoming Your Marketing Roadblocks”. These guides focus on helping small business owners achieve greater success with their marketing initiatives.
Melissa lives in Seattle, Washington.
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This FREE resource helps you identify exactly what you need to do in your marketing to get past your current roadblock and grow your small business to the next level!
Books mentioned in this episode:
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You can find all previous episodes of The How of Business Podcast, the podcast that helps you start, run and grow your small business, on our Archives page.
Previous episode with Melissa Forziat (in this episode she shares her entrepreneur story and how she started her first small business):